EACC News

Transatlantic Trade: Key Investments & Deals

This edition highlights:
  • Audi’s planned $4 billion first US factory in Georgia, showing how tariffs are pushing European carmakers and their suppliers to build in America.
  • Denmark’s order of US start-up Covenant’s German-made cruise missile, pointing to a new model of US defense technology produced in Europe for European buyers.
  • Barilla’s $750 million takeover of Goodles, as European food groups buy into fast-growing US challenger brands.
  • Amazon’s €16 billion plan for Germany, led by cloud infrastructure, as Europe weighs digital sovereignty against US investment.